From successful projects to personal favorites…
Here are a few highlights!
Market Research & Data Analytics
Exploratory Market Study for a Shopping Mall in the Philippines
Of all the market research projects I worked on before freelancing, this one stands out as a favorite. We combined qualitative consumer immersions with quantitative house-to-house surveys and discovered that the catchment area had significant retail potential. While we can’t replicate those exact methods online, I can still deliver reports that are just as insightful and perfectly tailored to your business needs—virtually.
Feeling overwhelmed by raw survey results? Struggling to make sense of data exports?
Let’s transform them into meaningful, actionable insights!
Why Choose Me?
“I met Ivy during her time at the Villar Group. She was handling research for the Commercial Group while I was doing the Residential Group. I saw her deliver top-notch reports with very actionable recommendations. These helped the business improve current processes and project concepts.”
Data Refinement & Visualization
Client Monthly Strategic ABM Review
Let’s be real—regular reports can start feeling like a chore, especially when they’re overloaded with too much information. With our marketing platforms constantly updating, it was clear we needed to upgrade our report template to keep things relevant for our clients.
I’ve taken complex data and reshaped it into clear, focused charts and tables that tell the story without dragging on. What once took up slide after slide is now not only concise and impactful but also dynamic. And by using advanced data processing and visualization tools, we’ve set ourselves up to save time on future reports while still delivering top-quality results—minus the hassle.
“I love the new format! This is MUCH easier to digest! Thank you!!”
Custom Client Data Solutions
Weekly ABM Dashboard & Engagement Report
My client used to handle these reports every week for all our accounts until it became overwhelming, so she asked me to take over. When I stepped in, I realized just how much manual work it required—I had to put in extra hours. To change that, I spearheaded a streamlined system by creating smart spreadsheet templates that sync seamlessly with our marketing platforms. Since then, I’ve cut down on overtime, reduced the chance of errors, and ensured we consistently deliver client reports on time!
“You doing these reports makes my life so much easier. I really truly appreciate you. Thank you.”
Data Processing & Management
Corporate Communication Practices: 2022 Edition
For months, this report was stalled because there was no one available to process survey results and create over 350 pages of bar charts. That’s when I stepped in! By managing the groundwork, I enabled my client to focus on drawing insights and wrap up the report with the charts I helped produce.
“You are a machine! I’m confirming I’m impressed, excited, as one more reaffirmed. So thankful to have you here!”
Client-Specific Write-Ups
D&B First Research Industry Profiles–QIU
I’ve also had the chance to contribute to Quarterly Industry Updates for a major global data and analytics firm. It involved diving deep into research and crafting content that aligned with their high standards, all while delivering valuable insights into industry trends.
Convinced yet?
When I say I’m committed to adding value, I mean it. For years, my guiding principle has been to exceed expectations and continuously improve. My passion for my work often keeps me up at night, thinking about how to make things better. If you’re driven by the same desire to push limits and achieve more, let’s collaborate and make a real impact together!